It’s alarming how many Filipino racist issues are being reported in the news lately. You can turn on the TV during prime time and watch obvious racist Filipino teleseryes and think nothing of it.
I’m not going to give a history lesson or talk in depth about racism. I’ll just point out a few the most recent Filipino racist ads and in Philippine media that caught my attention.
Bayo Racist Ads – 100% Phail
I wasn’t able to see the Bayo billboards personally but when I saw the photo in Facebook, I thought it was a fake – some funny internet joke making fun of mestizas. Then I saw it in the evening news and I was like, NO WAYYY! Who in their right mind would seriously launch a marketing campaign focusing on a persons RACE.
Whoever came up with this idea needs to get an MRI or something, ASAP. The company realized their mistake and took quick action. Kudos to Bayo for recognizing their folly and asking for a public apology *clap clap clap*(please fire your marketing team).
Racist Filipino Magazine
This was the first time that racism in Philippine media really caught my attention. If it wasn’t for outcries from news agencies from other countries, we could’ve gotten away with it too. Like, wow – criticized on BBC, Telegraph, NYTimes for a Filipino racist magazine.
This should already have already been a wake up call but NOOOO. It seems like advertisers and media want to replicate the attention and scandal. We sure did get a lot of flack from this magazine issue.
Filipino Racist TV Show – Luna Blanca / GMA 7
Something is definitely WRONG with this picture. It really bothers me because it’s a prime time TV show starring – KIDS. W-T-F?! Okay, okay, so my source tells me the black face girl is half Kapre. So who says Kapre’s can’t be awesome? There was also another teleserye similar to this called Nita Negrita on the same TV network.
I saw the billboard last night ofLuna Blanca in the GMA MRT station, and it disgusted me. I don’t even have to know the plot of this new GMA show to see how blatantly racist it is. If casting a Filipina-Canadian actress who’s light-skinned as a black character isn’t racist, I don’t know what is, considering the discrimination against Filipino Negritos here and the lack of Filipino Negrito actors and actresses in Philippine media. If you want a dark-skinned character, give the role to a dark-skinned actress. – Feminism for a Filipina
Dear GMA 7, *DING – DONG*!!! Anybody home?
I’m really disappointed with my favorite local TV network. They used to take pride in producing exceptionally high-quality programming. I don’t care if the characters are half-tikbalang, kapre, hello kitty – these shows are junk and it teaches children to discriminate skin color and race.
Racist Filipino Billboard – Executive Optical
So, you’re a loser when you pick the guy with dark skin?? W-T-F
This is what really motivated me to write this post. I really was a big fan of EO billboard ad campaigns. If you’re not familiar with their style if advertising they come up with funny situations of impaired vision and shoot with high quality photography. I always compliment their displays whenever I pass by one of their billboards. It just breaks my heart to see one of my favorite creative companies stoop down to this level. *SOB*
It looks like Philippine media is heading back to the medieval age. In progressive nations, people go to jail for stunts like this. Don’t the writers and advertisers realize that so many people have cried, fought and died to end racial discrimination throughout the world and history. It sucks to see it blatantly being practiced right in my back yard. I’m dumbfounded how is this is still happening in this modern age.
There must be a good reason racism is accepted in Philippine media. These are the closest reasons I could come up with so please vote.
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